In my experience there is a danger in expending vast amounts of effort in designing your Strategy and Goals. Often this type of work is comfortable and unthreatening. We don't have to face the real world yet, as we are still "Strategising"
Now don't misunderstand me, I'm not saying don't think things through, challenge your goals, or develop plans; but consider the following:
• The old adage about the survival of the plan when it meets the enemy
• The importance of speed in today's world. Speed to market, speed to communicate etc
• The energy needed to construct the plan and the danger of "relaxing" into implementation.
• You can learn very fast about the strengths and weaknesses in your plan, or thinking, by testing it out, adapting and moving forward
So what should you do? Well good leaders everywhere recognise the need to bias towards action. They ask when things will start happening, changing, because while it doesn't guarantee completion it's a good indicator!